Rebranding is more than a name change – how to determine if your brand needs changing and shared experiences from venue professionals on the rebranding process from concept to completion.
Representing public assembly venues from around the globe, IAVM’s 7,600+ active members include managers and senior executives from auditoriums, arenas, convention centers, exhibit halls, stadiums, performing arts centers, university complexes, amphitheaters and fairgrounds. IAVM’s mission is to educate, advocate for, and inspire public assembly venue professionals worldwide.